Victory for Joshua will take him one step closer to a knighthood
If he has used the word once, Anthony Joshua has used it a thousand times. He has thrown it out there more times than his jab.
And in the end game, when the final bell sounds, the last whistle is blown, the concluding shot struck, the finishing line crossed never to be crossed again, that is what defines truly great sportsmen and women.
Not the bank balance, not even statistical majesty.
Yes, Roger Federer will be lionised as the greatest tennis player of all time because of his 20 Grand Slam tournament victories.
But his legacy will be the way he played the game, the way he conducted himself, the example he set.